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Cheapest Cities to Open a Gym / Fitness Studio (2026)

Oklahoma City, Memphis, Cleveland top the list — first-year costs start at $104,829 and reach $236,181. All 50 cities ranked by total cost, adjusted for local cost of living.

No signup No tracking Last updated March 2026
Data current as of March 2026 Sources: Bureau of Labor Statistics, industry benchmarks, city cost-of-living indexes

The three cheapest cities to start a gym / fitness studio are Oklahoma City ($104,829/yr), Memphis ($108,618/yr), and Cleveland ($112,407/yr) — vs. $236,181 in New York, the most expensive city in our dataset. All estimates are 2026 figures adjusted for each city's cost of living.

🥇 #1 Cheapest COL 83.0

Oklahoma City

OK

Upfront $46,065
Monthly $4,897/mo
Year 1 $104,829
Full cost breakdown →
🥈 #2 COL 86.0

Memphis

TN

Upfront $47,730
Monthly $5,074/mo
Year 1 $108,618
Full cost breakdown →
🥉 #3 COL 89.0

Cleveland

OH

Upfront $49,395
Monthly $5,251/mo
Year 1 $112,407
Full cost breakdown →

Cheapest City

$104,829

Oklahoma City

National Median

$126,300

Phoenix

National Average

$140,067

50-city average

Most Expensive

$236,181

New York

All Cities Ranked — Gym / Fitness Studio Startup Cost

Sorted cheapest to most expensive. Click column headers to re-sort.

# City COL Index Upfront Year 1 Cost
1 Oklahoma City OK 🥇 83.0 $46,065 $104,829 Details →
2 Memphis TN 🥈 86.0 $47,730 $108,618 Details →
3 Cleveland OH 🥉 89.0 $49,395 $112,407 Details →
4 Detroit MI 89.0 $49,395 $112,407 Details →
5 St. Louis MO 90.0 $49,950 $113,670 Details →
6 Omaha NE 91.0 $50,505 $114,933 Details →
7 Louisville KY 91.0 $50,505 $114,933 Details →
8 San Antonio TX 91.0 $50,505 $114,933 Details →
9 Indianapolis IN 92.0 $51,060 $116,196 Details →
10 Tucson AZ 93.0 $51,615 $117,459 Details →
11 Cincinnati OH 93.0 $51,615 $117,459 Details →
12 Milwaukee WI 93.0 $51,615 $117,459 Details →
13 Houston TX 93.0 $51,615 $117,459 Details →
14 Kansas City MO 94.0 $52,170 $118,722 Details →
15 Minneapolis MN 95.0 $52,725 $119,985 Details →
16 Columbus OH 95.0 $52,725 $119,985 Details →
17 Jacksonville FL 96.0 $53,280 $121,248 Details →
18 Pittsburgh PA 97.0 $53,835 $122,511 Details →
19 Fort Worth TX 97.0 $53,835 $122,511 Details →
20 Mesa AZ 98.0 $54,390 $123,774 Details →
21 Charlotte NC 98.0 $54,390 $123,774 Details →
22 New Orleans LA 99.0 $54,945 $125,037 Details →
23 Orlando FL 99.0 $54,945 $125,037 Details →
24 Richmond VA 99.0 $54,945 $125,037 Details →
25 Raleigh NC 100.0 $55,500 $126,300 Details →
26 Phoenix AZ 100.0 $55,500 $126,300 Details →
27 Dallas TX 101.0 $56,055 $127,563 Details →
28 Tampa FL 101.0 $56,055 $127,563 Details →
29 Virginia Beach VA 101.0 $56,055 $127,563 Details →
30 Las Vegas NV 103.0 $57,165 $130,089 Details →
31 Nashville TN 103.0 $57,165 $130,089 Details →
32 Philadelphia PA 103.0 $57,165 $130,089 Details →
33 Austin TX 103.0 $57,165 $130,089 Details →
34 Atlanta GA 105.0 $58,275 $132,615 Details →
35 Chicago IL 107.0 $59,385 $135,141 Details →
36 Baltimore MD 108.0 $59,940 $136,404 Details →
37 Denver CO 112.0 $62,160 $141,456 Details →
38 Portland OR 113.0 $62,715 $142,719 Details →
39 Sacramento CA 118.0 $65,490 $149,034 Details →
40 Miami FL 123.0 $68,265 $155,349 Details →
41 San Diego CA 146.0 $81,030 $184,398 Details →
42 Seattle WA 149.0 $82,695 $188,187 Details →
43 Washington DC 152.0 $84,360 $191,976 Details →
44 Boston MA 152.0 $84,360 $191,976 Details →
45 Los Angeles CA 152.0 $84,360 $191,976 Details →
46 Long Beach CA 155.0 $86,025 $195,765 Details →
47 Oakland CA 161.0 $89,355 $203,343 Details →
48 San Jose CA 170.0 $94,350 $214,710 Details →
49 San Francisco CA 179.0 $99,345 $226,077 Details →
50 New York NY 187.0 $103,785 $236,181 Details →

Frequently Asked Questions

What is the cheapest city to open a gym / fitness studio?

Oklahoma City, OK is the most affordable city in our dataset for starting a gym / fitness studio, with estimated first-year costs of $104,829 — $46,065 upfront and $4,897/month ongoing, based on 2026 data adjusted for local cost of living.

What drives cost differences between cities?

The main driver is each city's cost-of-living (COL) index, which reflects local rent, labor rates, and supply costs. High-COL cities like New York (COL index 187.0) cost significantly more than low-COL cities like Oklahoma City (COL index 83.0). A COL index of 100 means average US costs; 80 means 20% below average.

How much more does it cost in the most expensive city?

Starting a gym / fitness studio in New York ($236,181/yr) costs $131,352 more than in Oklahoma City ($104,829/yr) — a 125% difference.

Should I choose the cheapest city just to save on startup costs?

Not always. Lower-cost cities also tend to have lower average incomes, smaller customer bases, and fewer anchor employers. A gym / fitness studio in New York may cost twice as much to start but serve a market three times the size. Use this ranking as a starting point, then weigh local demand, competition, and your own personal network before choosing a location.

See the full Gym / Fitness Studio cost breakdown

Requirements, tips for keeping costs down, and a city-by-city table for all 50 cities.

Gym / Fitness Studio Startup Cost Guide

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Estimates only. These results are based on publicly available data and standard formulas. Actual costs may vary based on your specific circumstances. This calculator does not constitute financial, tax, or legal advice. Consult a qualified professional for advice on your situation.

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